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ashley chiasson, m. ed

Ashley Chiasson, M.Ed

Instructional Designer & Consultant

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Freelance

Preferences and Assumptions

November 6, 2014

This post was inspired by a recent discussion on the E-Learning Heroes Community and an article I read over at Freelancer Union.

In the community, David asked whether individuals preferred being called freelancers or consultants. Most folks seemed to preferred being called consultants, and to be honest – so do I. While I don’t typically have a preference one way or the other, I think that consultant sounds a bit more professional and is full of fewer negative connotations (aka stereotypes) associated with the term ‘freelancer’. However, I do find that I am more often referred to as a Contractor…so I’m going to start my own home renovation business…I KID! It would be a very terrible business avenue for me to pursue; I’m not super handy. While I prefer being called a consultant or independent instructional designer, you can call me pretty much anything if you want to pay the price!

I tend to associate my time as a ‘freelancer’ with grabbing anything and everything I could to make a bit of extra cash – some of these tasks were certainly not my finest moments, and some of them paid quite well. Whereas I associate my time as a ‘consultant’ as a more profitable and purposeful endeavour.

What do you prefer to be called?

Riding on the shirttails of that discussion, I happened upon the Freelancer Union article that discussed five common stereotypes about freelancers:

  1. Freelancers live a life of non-office-regulated luxury
  2. Freelancers live a life of grasping poverty, constantly anxious about their next job.
  3. Freelancers are flaky.
  4. ‘Freelancer’ is just a fancy word for ‘unemployed’.
  5. Full-time freelancers become weird loners.

I’ve heard all of these stereotypes in my experience freelancing and ‘consulting’ (my grown up name for freelancing), and here are my responses to each:

  1. Sure. I get to wear whatever I want to work (when I’m not at my onsite gig), but I still have to motivate myself to do my work, and do all of the other things (e.g. bookkeeping) that would have been done by someone else if I worked in a traditional office.
  2. I’m split on this. I thought that when I quit my full-time job to consult full-time that I would struggle to pay my mortgage and put food in the mouths of my husband and pets; this did not happen. In fact, I did better, financially, in the first three months of working for myself than I ever would have staying where I was. Now I’m in a position where I can settle on 1-2 contracts at a time and be incredibly busy. The cash doesn’t flow regularly (I’m being paid this month for work I completed in July), but I saved a buffer and have never been late on a bill payment – take that, stereotype!
  3. You know…I’m kind of a flaky person in general. I’d like to think I’m a pretty intelligent and self-motivated person, but you know what? Sometimes I’m tired. Sometimes I get sick. Sometimes I mistakingly write down the wrong date/time for a meeting. But I assure you that in the end, the work gets done, and clients are generally pretty happy. Not to make excuses, but I am on an anti-anxiety medication that makes my memory a bit shoddy (but, it helps me not panic when work is slower – see #2).
  4. UNTRUE. Many of my best ‘freelance’ friends are busier and more successful than some of my 9-5 friends. So to #4, I say SHUT YO MOUTH!
  5. I’ve always kind of been a weird loner (or floater at best). In junior high I was voted weirdest…which I choose to accept as a term of endearment. I have a lot of friends and associates, but I’ve always preferred time to myself. I like to stay home, make my nest so to speak. Just last week I managed the beginning of a  kitchen remodel! That being said, I do think it’s important to extend yourself (socially) when you work predominantly from the confines of your home office. Why? Well – conversations with your cats, dogs, or walls can get very one-sided, and we always need a reality check. Luckily, there are tons of communities out there for people just like you, so you shouldn’t have too much trouble finding someone to connect with!

What do you think about these stereotypes? Are some of them accurate?

 

2 Comments Filed Under: Freelance Tagged: Freelance Advice

Instructional Design and E-Learning Resources

August 18, 2014

I get a lot of questions about the products and resources I use the most, so I thought it might be easiest to develop a resource site that I can add and subtract from as it evolves. Full disclosure: there are several affiliate links throughout, but these are all products and/or resources that I’ve used, trust, and love. You’ll see this page featured in my navigation, so if you leave the site and come back, it will be very easy to find 🙂

Tools

Articulate Storyline and Studio – I am a huge lover and supporter of both suites of software; however, I have to admit that I prefer to develop within Articulate Storyline, often using Studio-developed assets to supplement aspects of my Storyline courses. The Articulate E-Learning Heroes community is one of the most active community I’ve been apart of, and I really appreciate how supportive everyone seems to be. Both suites of software are worth the investment, and if you or your organization are on the fence about purchasing licenses, I encourage you to try out the 30 day free trials.

Adobe Captivate – I won’t be the first to admit that this is not my favourite tool to develop in; I tend to find Adobe’s interfaces more difficult to navigate, but I will say that once you’ve mastered one of their program interfaces, you likely won’t have a hard time with others. I like using Captivate to develop software simulations and the most often used feature (which is silly given the robust-ness of the program) for me is the text to speech audio recording…I said it was a silly feature to use the most, didn’t I? Working with a military audience, I gained loads of experience using Adobe Captivate, and once you get the swing of it, it really can do prove to be a great authoring investment, especially given the reasonable licensing cost.

TechSmith Camtasia and SnagIt– I use Camtasia almost on a daily basis, and I love it! I will admit that rendering video is not one of my favourite tasks, but it definitely is a reasonably priced and robust program given the features it provides. You really can create some amazing videos using Camtasia, and I use it almost exclusively to record screencasts (because this allows me to avoid javascript update prompts and errors – which I would often run into as a Mac user, when using screencastomatic and screenr.com – sorry guys!). SnagIt was a life-altering piece of software that I first grew to love about five years ago. SnagIt allowed me to easily take screen captures and mark them up, or better yet (!) have my subject matter expert do – this made some incredibly complicated and headache-inducing projects (e.g. tracing electrical flow throughout aircraft components) INCREDIBLY easier. I know I will never get that year of my life back, but SnagIt helped keep me sane. Both of these products are amazing, and if you bundle them together, you get a discount. If you don’t want to bundle, they’re both great on their own – so great, that I have licenses for both my Mac and PC. So nice, I bought it twice!

Parallels – I haven’t been using Parallels long, but I’ve been bowing down to it since DAY ONE! Prior to Parallels, I was using Mac Boot Camp, booting to my Windows OS separately to work on all of my Windows-specific projects. Doing things this way without an optimization software like the Mitrefinch solution created a bumpy workflow process – I would have to either dual boot multiple times a day (incredibly frustrating when a client called and wanted to do an unexpected screen share and you had a ton of Mac windows open with work in progress) or I would have to hoard all of my OS-specific tasks to group together, which became quite unwieldy. Parallels honestly changed my life. Now, I can operate ‘in coherence’, and selecting a Windows-specific item will automatically open in Windows. I can have both OS’ open at the same time, and I’ve experienced no lag.

PancakeApp – PancakeApp is my project management software of choice; it has an aesthetically pleasing interface and is surprisingly easy to use. I will admit that it was head-bashing-on-my-keyboard frustrating to setup, but the support team is very quick to respond to any concerns, and the fifth install was the charm for me. This program allows me to easily manage my projects, clients, hours, and invoices – taking the fuss out of small business management and administrative poo poo out of my daily life.

Storage

Articulate TempShare – Articulate TempShare takes the fuss out of getting your Articulate projects online; just upload and pass along the link – the only catch is that the links will expire, so it’s definitely not a long-term solution (but still good for most uses).

Dropbox – Dropbox is fantastic! I use dropbox to share project files between myself and clients, to deliver projects, and even as a tertiary backup for my hard drive. The subscriptions (for the amount of space you get) are silly cheap, and you likely won’t fill it all up for a long while.

Google Drive – Google Drive is RIDICULOUSLY cheap for space, and is widely used. I do find my clients are gravitating more toward dropbox nowadays, but it’s still a fantastic resource and storage solution.

Education/Lifelong Learning

Lynda.com (Get 7 days of free, unlimited access to lynda.com) – Lynda.com is a fantastic resource for learning, and is SUPER affordable (given the enormous course selection); for instructional designers or developers, I would specifically recommend:

  • Up and Running with Articulate Storyline (by David Rivers)
  • Articulate Storyline Advanced Techniques (by Daniel Brigham)
  • Camtasia Studio 8 Essential Techniques (by Chris Mattia)
  • Screencast Fundamentals (by David Rivers)
  • Instructional Design Essentials: Storyboarding (by Daniel Brigham)
  • Up and Running with Captivate 7 (by David Rivers)
  • Captivate Advanced Techniques (by Anastasia McCune)

Discover Udemy’s featured courses!” target=”_blank”>Udemy.com – I was a user of Udemy before I began working with the interface. As a developer, Udemy is an extremely easy user interface and has a large-enough following that you can easily make passive (or active, depending on your goals) income publishing courses through the site. As a user, I find the interface very manageable – the information is presented in bite-sized chunks, and Udemy’s quality regulations ensures that all users are getting the best possible experience. Courses range in price, but there are many fantastic options; for instructional designers or developers, I would recommend:

  • Adobe Captivate 6 and 7 Training for Beginners (by VHOT Training Inc.)
  • Create Interactive Courses with Articulate Storyline (by Jeff Batt)
  • Learn to Create eLearning Courses using Articulate Storyline (by Prashant Kumar Gupta)
  • The ABCs of Instructional Design (by Debra Scott)
  • The Ultimate Mind Map Course for Education (by Sean Mitton)

Resources for use in E-Learning

Creative Market – I LOVE using Creative Market – there are tons of modern visuals available for purchase (e.g. illustrations, stock photos, hero images, fonts, etc.), and every week they offer a handful of free downloads (which ends up building into quite the repository if you hang around for awhile). But I think my favorite aspect of this site is that designers and developers are getting paid for what they’re producing…which sure, maybe you can get it for free somewhere, but everyone deserves a payday, how else are we to become top Chicago interior designers!

istockphoto.com – I remember searching Getty Images at the beginning of my web-design hobby as a teenager; now on the cusp of thirty, I can appreciate this membership approach to royalty-free images. Memberships range from 250-750 downloads per month, and are reasonably priced, especially if being used often for larger organizations.

E-Learning Heroes Download Section – The download section has been developed largely from submissions by E-Learning Heroes community participants. There are LOADS of resources for all Articulate products, in addition to course assets and administrative templates (e.g. storyboard templates). This is an invaluable resource and is constantly growing!

E-Learning Heroes Community – As previously mentioned, the Articulate E-Learning Heroes community is one of the most active communities I have been fortunate enough to be a part of, and you can find almost ANYTHING (related to instructional design and/or Articulate products) on this forum. And if you can’t, someone can definitely answer your questions!

ColourLovers – This isn’t necessarily an e-learning resource; anyone needing to select colours can really benefit from this site. I specifically like looking at palettes, because sometimes I’m not creative when coming up with colour palettes and there are a lot of folks out there who are – why exhaust yourself?! I’ve used these colour palettes in e-learning courses, on websites, and when painting the interior of my home.

E-Learning Books

Design for how People Learn – Julie Dirksen

The Accidental Instructional Designer: Learning Design for the Digital Age – Cammy Bean

Learning Articulate Storyline – Stephanie Harnett

E-Learning Uncovered: Articulate Storyline – Diane Elkins and Desiree Pinder

Small Business

Designer Scripts – Email Templates for Sticky Client Situations – My good friend Erin created this swipe file of email scripts for dealing with various sticky client situations; while you may not be a designer (perhaps you’re a business coach or a software developer), but if you run any sort of freelance operation or small business, these email templates are adaptable for almost any industry. And at $17 dollars, it is a steal. Just think of all of the cringe-worthy client situations you’ve been in…and how frustrated you were because you just couldn’t think of a way to deal with the situation. One of my favourite situations outlined has to do with a client requesting more revisions than originally agreed upon (come on, instructional designers, I know you feel me on the revision apocalypse). In any event, this is an ESSENTIAL investment in your business and will save you a ton of headache in the end!

Stress Less & Impress (by Leah Kalamakis) – Sometimes the hardest part of doing freelance work and/or running a small business is ironing out your processes. In Stress Less & Impress, Leah takes you through the steps (and provides helpful worksheets and a Facebook community) of streamlining your process, and while it may not be industry-specific, streamlining your basic processes will allow you to spend less time with administrative schtuff, and more time focusing on your clients and providing solutions to their problems.

Helpful Websites

The Freelance to Freedom Project – This is a website developed by Leah Kalamakis, wherein she provides helpful freelance information – from the trenches. She has an incredibly Facebook community that I participate in weekly, and of which I’ve been able to sub-contract out overflow work, when necessary. Leah is incredibly honest and supportive, and her blog posts address common freelance questions or concerns.

Be Free, Lance – Much like Leah’s site, Breanna provides a witty blog category, periodically updated with helpful freelance information. Her posts are informative and engaging, and I’m looking forward to her upcoming course (of the same name).

Random

How to Undo the Damage of Sitting – or what many may refer to as Desk-er-cize. Seriously – these exercises can help. A LOT. Stop complaining about your back pain now and do these exercises!

1 Comment Filed Under: Freelance, Instructional Design, Small Business

3 Easy Ways to Increase Your Productivity!

June 23, 2014

First off – I have to admit that as I type this, I’m pushing out a couple of responsibilities…or procrastinating…or not being productive. I’m justifying it by keeping an eye on the lasagna I have in the oven (supper made – productive, no?!) and throwing the frisbee for our dog.

The topic of productivity came up today, so I felt like I should probably chime in and offer my two cents; hopefully someone finds these tips useful!

1. Find productive background noise.

Typically, I will listen to podcasts while I work. However, I have a fairly strict rotation of podcasts I listen to (because change is hard!) and when those run out, I find myself consulting some background noise that allows me to be productive while I work. Here are some examples:

Consult Songza Concierge and choose something that doesn’t overwhelm you! For me, I tend to veer towards the Mellow Indie playlists because I know I’ll get carried away singing along to anything from the 90s (not productive). Alternatively, they have several stations that just play background noise.

Coffitivity claims to increase your creativity, keeping you at your best, by providing some background coffee shop noises. A lot of people find this helps boost their productivity; however, after five years of managing a busy Starbucks, this type of background noise stresses me out as I’m constantly waiting for the ‘rush’.

Stereomood was one of my favourite things to stream in my last cube farm job. 1 – we didn’t have a lot of options for things we were able to stream and this one was obscure enough that it hadn’t been blocked, and 2 – it lets you base your selections based on mood  (Songza concierge does this too – but Stereomood came preceded Songza for me).

2. Let technology help you with your productivity.

There are tons of applications out there to help you with your productivity, and a few things I’ve heard good things about include:

Todoist is a to do list and task manager application; it allows you to enter in tasks (and group them under projects), and you can check things off the list as you complete each task (and we all know how fulfilling that can be)!

Inbox Pause – I don’t use this yet because I haven’t reached that level of popularity (either that or my clients have been very considerate), but I have friends and colleagues who use this and swear by it. Inbox Pause lets you set an ‘away message’ of sorts, letting folks know that you’ll respond when you’re available. Your email inbox is then paused and you are no longer distracted by all of the emails coming in (until of course you’re ready for such distraction).

Unroll.me has been the answer to all of my prayers! I cannot even explain to you how life altering this very simple procedure is. It’s free and it lets you select which subscriptions (I know they’re piling up in your inbox) you want to free yourself from (unsubscribe from) and which ones you want to receive in a daily ‘roll up’. This has been AH-MAY-ZING for me! Everyday I get my little digest and scroll through – if there’s been any action in the communities I’m apart of, I’ll take the opportunity to respond at this time instead of distracting myself throughout the day.

3. Group like items.

I’m not the most organized person on the planet, but one thing I find enhances my productivity is to group like items. Initially, I’ll group items based on delivery deadlines. Once that’s done, I’ll try and do all of my Microsoft Word together, all of my Microsoft PowerPoint work together, and all of my Articulate work together (and so on and so on). This has really helped me boost productivity because I’m not jumping around as often as I once was.

I’ve mentioned several times before, but using Parallels for Mac has also helped me out in the productivity department because it’s allowed me to ‘group like items’ in terms of my Operating Systems, and allows me to not jump back and forth between Windows and Mac OS to use some of the programs I use which are only native to one OS or the other.

5 Comments Filed Under: Freelance, Small Business Tagged: Freelance Advice

How I Streamline My Development Using Articulate Products

June 12, 2014

It should be no surprise that I love me some Articulate products (come on – my entire portfolio is based on Articulate Storyline outputs right now). They’re just so versatile and user-friendly! And I’m not even being paid to say that.

In taking my freelancing full-time, I was quickly becoming overwhelmed with the amount of work I had to do, most of which is done in one Articulate product or another. I decided that if I was feeling overwhelmed, other freelancers may share that feeling, so some tips may be in order. Today I’ll be talking about three ways that I have streamlined my development process using Articulate products.

1. Parallels for Mac

I have a Mac Book Pro, and do the majority of work from my laptop. Now, anyone who has a Mac knows that Articulate products are currently only available for Windows OS. This makes it extremely frustrating. When I first purchased my Mac, I knew I would need to set up a Windows OS partition using Boot Camp, but this was before I took my freelancing full-time. Once I went full-time, I quickly found out that I needed a lot more space than I had allotted to my Windows partition. Not to mention, dual-booting was extremely frustrating to me. I often found myself syncing files to dropbox or using flash drives to access files previously stored on my Mac OS (which I work exclusively in UNLESS I’m using an Articulate product). This very quickly became annoying, especially when I forgot a flash drive at home.

The Boot Camp setup works for a lot of folks, but for me, I found it annoying and I often felt disorganized and stressed out. After running into a deleted file situation, I consulted the folks at my local Apple store and the guy I spoke with recommended Parallels for Mac. Parallels allows you to run Windows OS within your Mac OS (simultaneously). It was probably the fastest and simplest install of Windows OS I have ever experienced (which says a lot as a former serial PC purchaser) and it runs like a charm. I’ve experienced no lag (even while working in larger Storyline files), and it has a coherence setting which allows my Windows applications to behave like Mac applications. IT IS AMAZING! I never thought such a simple solution would be so life-altering. I’m not being dramatic – Parallels for Mac has honestly changed my workflow for the better, and has allowed me to streamline processes that were previously very clunky.

Now I can work within all of my Articulate products, launching them from Mac OS, and still access anything I would have previously saved on Dropbox or a flash drive. It is so much better! I’ve only been using it for 3 days now, but I feel confidant in recommending it to anyone with a Mac who is looking for a solution to running Windows OS-based programs seamlessly.

2. Cheat Sheets!

We all have a lot of things to remember on a daily basis, and for most of us, hot keys don’t rank very high on the list of things to remember. Especially the more obscure hot keys. Luckily, the kind folks over at Articulate have provided several job aids (or cheat sheets) to help users streamline their development process.

This printable collection of time-saving Articulate Storyline short-cuts is printed and on the cork board in my office – thanks, Mike!

Articulate even has a Job Aids download section which provides users with tons of helpful resources for adjusting player properties in various products.

Everyone likes shortcuts, and I’m not one to buck the system on that one!

3. Saving Frequently and Backing Up Regularly

Now this may seem like a no-brainer, but sometimes you just trust your machines too much. This type of trust can greatly hinder your productivity and throw a huge wrench in your development process. This is not necessarily an Articulate product-specific tip, but my most recent productivity-destroying experience occurred with several Storyline files, so it’s kind of relevant. When I was blabbering on about Parallels, I briefly mentioned having a run in with a deleted file situation – ugh.

I had spent an entire week developing three modules for a client, and once they were all sent for revision, I backed them up to my external drive. Or at least my computer made me think I did. Silly me. The next day, the client came back with several revisions; I was on my way home, got the email, and thought ‘Great! Only two small changes! I’ll do those as soon as I get home!’ – I arrived home, bitterly dual-booted into Windows, and went to open the files…but the files were no where to be found. After consulting The Google (many times) and spending about 7 hours trying to recover the files, I was able to recover two of three…except that Storyline would not longer recognize them. This left me to spend my Saturday and Sunday morning foregoing a fun and exciting hiking trip to redevelop all of that work from the Storyline outputs. I wanted to cry, but in the end it took me a lot less time to reproduce the files than I had originally thought it would take, and the world was alright again. But I did miss that hiking trip – dammit!

What did I learn? Save ALL THE TIME and back things up every other second. To multiple places. I know have Mac’s Time Machine running on my external hard drive, backing things up hourly, and I also have all of my files backing up to Dropbox. When I’m feeling extra paranoid, I’ll save files to Google Drive or a flash drive. Eventually, I’ll probably get a Time Capsule from Apple (it’s a product – I’m not crazy enough to bury a bunch of flash drives in my yard) so I can set up wireless backups, but for now I’ll leave my external hard drive tethered to its USB port (first world problem, I know).

Like this post? Want more Instructional Design tips? Sign up below!

 

4 Comments Filed Under: Freelance, Instructional Design Tagged: Freelance Advice

3 Tips for Better Project Management

May 5, 2014

Project Management and Instructional Design

There is some truth to saying that all Instructional Design requires some amount of project management; however, some roles require more project management than others. In a previous life, I was fortunate enough to have project managers who would deal with all the more frustrating client communications and assert their dominance, but now I’m foraging my own path as an Independent Contractor and I’m finding that I wear the Project Manager hat a bit more often than I’d like to – but it’s necessary.

Today I’m going to be discussing tips for managing your Instructional Design projects and the corresponding client. Hold on to your hats! You’re going to quickly notice a theme.

Tip # 1 – Communicate!

This may seem like an obvious thing to do, but the reality is that a lot of people don’t communicate effectively or enough. When beginning a new project, it is essential to discuss all project requirements with your client and THEN draft a Statement of Work or contract. This document will outline everything from project requirements to deadlines to payment to what will happen if the client initiates project delays, etc. You must detail EVERYTHING in this document. An important aspect often overlooked within a contract is a section on communication and how the client is to communicate with you, when they can expect a response, etc. Your client needs to know that they’re not the only client you have. You’ll be respectful of their time and they should be respectful of yours.

So the project has begun and you’re confused about something. Instead of spending days troubleshooting and trying to find a solution, ask your client – they may provide a simple solution, ask your colleagues – they may be able to help, and ask the internet – it’s one of our greatest resources.

Tip # 2 – Be Clear with Your Expectations

This goes hand-in-hand with Tip #1. In all of your communications, be very clear. Do not be wishy washy. Make decisions, and stand by these decisions. Including these expectations within your Statement of Work or Contract is a smart idea as doing so allows you to refer back to this signed document anytime the client starts moving toward scope creep or going back on their original agreement. Contracts can be always be amended, but they need to be mutually agreed upon.

Tip # 3 – Assert Yourself!

Now this one can be tricky for a lot of people. I have a hard time asserting myself and tend to prefer to go above and beyond to please my clients. However, going above and beyond is fine – so long as it’s in your contract. If it’s not in your contract and it’s going to add time on to your process, you need to let your client know and assert yourself by explaining that you can do X, but it will be an additional charge. It also helps if you explain this in your contract by indicating that any work above and beyond the work outlined in the contract will be billed at your hourly/daily/weekly rate of X. If scope creep begins to occur, you can refer your client back to their contract and they won’t be surprised – here they can decide whether the work is in fact required, or whether they can do without the additional work.

Bonus Tip: Learn from Your Mistakes

This is an important one! If you don’t learn from your past mistakes, you will likely keep making them. This will likely create more aggravation than good, so don’t be too proud to admit to your own mistakes.

For more tips, check out my mentor’s site: Lea-p.com

4 Comments Filed Under: Freelance, Instructional Design, Small Business Tagged: Freelance Advice

My Freelance to Freedom

March 7, 2014

As a member of Leah Kalamakis’ Freelance to Freedom Project Community,  I was prompted to consider the reasons why I freelance, and make some suggestions as to how you too can kick start your freelance career and potentially freelance to freedom.

My Experience:

Originally, I began freelancing strictly to have an extra revenue stream and, specifically, to pay off my undergraduate debt. My freelancing wasn’t very pointed and I used popular freelancing sites to find odd jobs (proofreading, editing, transcribing…groan).  While I was able to secure several fantastic clients, I often considered myself as selling out in that the content sometimes wasn’t my finest moment, ethically, and I knew that the work I was doing was a means to an end. Once I was able to pay off the remainder of my student debt, I very quickly took a year hiatus. After working full-time at my regular job, full-time freelancing, and going to school as a full-time graduate student, I was BURNT OUT. I needed to take some time to refocus myself and realize that I didn’t need this added income to sustain my lifestyle.

During this freelance hiatus, we were able to save a large amount of money in a very small amount of time and purchase our first home. Achieving this goal really made me realize that we were in a great financial state. However, once I finished my graduate degree this past May, I quickly began to grow bored and stagnate within my role. I love my job, but it’s been a labour of love and has been very one-sided. Long after considering this, I realized that I needed to be the change – If I wanted to take control of my career, I really needed to get in the drivers seat and let go of my anxieties in order to be successful.

So, what did I do?

I made the decision to think strategically about my potential business. I did this by reading a lot of books (Do Cool Sh*t,Creative, Inc., My So-Called Freelance Life, The Anti 9 to 5 Guide, Daring Greatly, and The Power of Habit – *I am in no way affiliated with any of these books, but they’re all awesome reads, so I highly recommend them!*) I made other freelance friends and observed what they were doing, I bid on projects that I was actually interested in working on, and I gained some stellar clients in industries I only dreamt of being a part of.

After awhile, I began taking more calculated risks by applying for part-time positions, asking my full-time employer about flex scheduling and the potential of moving from full-time to contract (meaning a loss of hours, consistency, and health/dental benefits). I didn’t let my previous anxieties get the best of me – a year ago, I would have cowered at the thought of asking my boss to reduce my scheduling hours, thinking they would fire me. Instead, I was met with a fairly positive outcome, and currently split my time between two roles that I love.

Most recently, I enlisted the help of Kory to get my website up and running. I had been sitting on doing this for far too long and it was just something that desperately needed to get done, and I registered (last minute) for Marie Forleo’s B-School. I’ll write about my impressions and experiences of B-School later, but I’m excited for it to begin!

Where am I going from here?

My long-term goal is to begin securing contracts and shift my freelancing/independent contractor-ship to a full-time commitment. This may be a goal that is closer than it seems right now, but I’m patient. Until then, I’m going to continue doing what I’ve been doing, and remain strategic in my approach for engaging in and soliciting new work. It’s my hope that B-School will help tremendously with ironing out all of the administrative issues with my business that I’ve been avoiding, allowing me to have a narrow, but sustainable, business focus.

What advice do I have for you?

My advice is simple – just go for it! But you should be organized and calculated about going for it. Most businesses begin before they were ready, and my business is no different. My only real words of wisdom is to do a lot of research and make some financial plans, such as saving up a reserve fund in the event that everything goes south and you need to float yourself financially for a little while (instead of ignoring the fact that finances are a part of daily life).

Did anyone find this helpful? If you have any questions, don’t hesitate to ask! I’m always learning and improving, but I’m happy to help out where I can!

2 Comments Filed Under: Freelance Tagged: Freelance Advice

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Meet Ashley

Ashley ChiassonI’m a Instructional Designer with over 15 years of professional experience, and have developed e-learning solutions for clients within the Defence, Post-Secondary Education, Health, and Sales sectors. For more about me, click here!

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Featured Posts

Getting Started

Building Your Portfolio

Learn the Essentials

Essentials of Instructional Design

Mastering Articulate Storyline


Mastering Articulate Storyline will teach you some advanced techniques to leverage your existing Storyline skills.
Check it out:
Packt Publishing | Amazon

Articulate Storyline Essentials


Articulate Storyline Essentials will hold your hand while you get up and running with Storyline!
Check it out:
Packt Publishing | Amazon

Awards

2019

2018

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