{"id":910,"date":"2015-04-06T20:34:05","date_gmt":"2015-04-06T23:34:05","guid":{"rendered":"http:\/\/ashleychiasson.com\/blog\/?p=910"},"modified":"2015-04-06T20:34:05","modified_gmt":"2015-04-06T23:34:05","slug":"terminology-tuesday-asset-management","status":"publish","type":"post","link":"https:\/\/ashleychiasson.com\/blog\/terminology-tuesday-asset-management\/","title":{"rendered":"Terminology Tuesday: Asset Management"},"content":{"rendered":"

\"Asset_Mgmt\"<\/a><\/p>\n

There’s a section of my next book that I’m working on, and one sub-section discusses asset management (my editor will be pleased to hear that I am in fact at least thinking about writing). While at Learning Solutions Conference 2015, I attended a morning buzz session on Content Curation, wherein asset management was discussed…A LOT. It seemed as though many folks either didn’t know what the heck ‘asset management’ meant, or how to go about managing their assets, so I saw an opportunity for a great Terminology Tuesday topic. What can I say, I’m an opportunist…when it comes to blogging at least.<\/p>\n

Asset Management<\/strong><\/p>\n

Asset management is just what it sounds like – managing your assets. Now, your ‘assets’ may come in many forms. For example, Media Assets (images\/video\/audio), Customer Furnished Assets (files provided by the client, which could be images\/video\/audio\/PowerPoints\/Word documents, etc.), Content Output (outputs from whichever authoring tool you’re using). If you’ve worked on large projects, you will likely relate to how unwieldy these assets can become if you don’t have a system in place for keeping everything organized.<\/p>\n

This is where the ‘management’ element comes into play. What I like to do to manage my assets is to set up a folder structure. I’ve adopted a folder structure based on that of an organization I worked for previously…because it made sense and was easy to follow. It looks something like this:<\/p>\n

Project Folder<\/p>\n